Job description

Marketing Executive, Tax Marketing

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Line of service
Internal Firm Services
Senior Associate/Senior Consultant
Internal Firm Services - Sales and Marketing Team
Across all industries
Position type
Full Time
Job ID

Job description

Who we're looking for

This is an exciting opportunity to work within our Sales and Marketing function as a Sales & Marketing Executive in our Tax LoS Marketing Team. The Tax Line of Service encompasses Tax, P&O and Legal, with multiple senior stakeholders, different clients/buyers, and different routes to market.
You will add real value supporting a range of marketing communications initiatives, from brand defining thought leadership to client relationship activities and key growth revenue driving campaigns.
You will take a leading role supporting our campaigns and delivering multi-channel relationship marketing programmes. If you enjoy project management, analytical thinking, creativity and working in a high performing team, then this role could be a great fit for you and a platform for you to excel.
You'll be a self-starter, a multi-tasker, a strategic thinker. An individual who shines in a complex marketing environment and thrives on challenge.

About Sales and Marketing (SMT)

SMT is a central support function and covers all aspects of professional services marketing, sales support and business development. The prime area of focus for the function is to support the development and implementation of the firm’s market strategy and in particular to deliver:

  • Revenue growth

  • Enhanced relationships and networks

  • A distinctive brand experience

About PwC

The PwC strategy is designed to provide a sharper focus on market issues in order to prioritise growth opportunities and align our resources to deliver them. Our goal is to build the iconic professional services firm, always front of mind, because we aim to be the best. We set the standard and drive the agenda for our profession – so you can be sure of a challenging and exciting career.

The Tax business is a broad, varied & strategically significant line of service, responsible for approx. £750mil revenue p.a. It offers an exciting and challenging environment for the right individual.

About the role

You will be a key member of the Marketing Team, reporting into a Marketing Manager, supporting the Head of UK Tax Marketing and working closely with the Pursuits & Proposals and Insights teams.

Responsibilities include:
  • Support the development and delivery of sales & marketing activity associated with our marketing programmes

  • Capture and report on the success of our sales & marketing programmes

  • Monitor risks and quality aspects of all related sales & marketing activity


Essential skills

  • You will have a proven yourself in a multi-channel sales & marketing campaigns role and have a passion for both new and traditional marketing channels

  • Strong communication (both written and verbal) is essential as you will be facilitating campaigns, influencing ideas, challenging effectively and building relationships

  • Strong analytical ability, particularly in terms of capturing, analysing and developing recommendations based upon ROI data sets

  • Experience implementing strategic and tactical sales & marketing initiatives

  • Experience at managing multiple projects simultaneously

  • Creative and innovative

  • Proactive with a positive ‘can do’ approach. You will proactively seek new channels to market and innovates methods to engage with our audience.

  • Self-starter who will build relationships, be able to upwardly manage and work effectively as part of a team

  • Strong business acumen - commercially and risk aware

  • Consultative approach - able to provide advice on the most appropriate approach, content and channel mix to deliver communications, with a particular focus on social media.

Useful, but not essential skills

  • Understanding of marketing automation

  • Understanding of persona and customer journey mapping




Internal firm services

In order to deliver a first-class service to our clients, we need first-class support internally. Internal firm services is a network of specialist support professionals and includes marketing, recruitment, human capital, finance, technology, learning and development, procurement, to name but a few. Each team plays a vital role in making sure we have all the right resources, services and technology across our business.

The skills we look for in future employees

All our people need to demonstrate the skills and behaviours that support us in delivering our business strategy. This is important to the work we do for our business, and our clients. These skills and behaviours make up our global leadership framework, ‘The PwC Professional’ and are made up of five core attributes; whole leadership, technical capabilities, business acumen, global acumen and relationships.

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We work in a changing world which offers great opportunities for people with diverse backgrounds and experiences. We seek to attract and employ the best people from the widest talent pool, as well as those who reflect the diverse nature of our society. And we aim to encourage a culture where people can be themselves and be valued for their strengths. Creating value through diversity is what makes us strong as a business and as an organisation with an increasingly agile workforce, we're open to flexible working arrangements where appropriate.

Learn more here

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